Last month I had the pleasure of seeing Dov Seidman give a lecture related to his new book, "HOW: Why HOW We Do Anything Means Everything in Business (and in Life)". Dov's primary stance is that our current society has become so hyper-connected and transparent that HOW we do what we do has become more important than WHAT we do. In essence, business ethics matter.
One of his more interesting points was how true innovation comes about. When people think of how to innovate, they imagine a group of people getting together in a room to brainstorm. Innovation, however, is really only possible when you have trust and risk. You need a team that trusts each-other and is willing to take risks. I completely agree.
For more info on Dov, here is his company website.
